Overview:
This course covers business development and marketing strategy for law firms, and how to implement these successfully. The course includes case studies and interactive discussions.

Who should attend
This course is generally suited for lawyers in national or international law firms but especially for the following:
-Senior partners who are looking to increase the effectiveness of business development amongst lawyers
-Partners who are keen to expand their client base with their team through more structured business development
-Aspiring partners and other senior lawyers who want to generate new business
-Support staff who want to help lawyers in their business development activities

Attendees will learn the following:
·Introduction to Business Development and Marketing in law firms
·Whose job is it?
·Creating a strategy and Action plan
·Competitive Advantage
·Identifying, Developing, Establishing and Maintaining client relationships
·Business Development skills
·Traditional and Digital Marketing and Communication tools and ideas
·Develop and communicate a personal brand- Raising your profile to get business

Class Size Requirement
There is a minimum requirement of five (5) persons per class for our in-house courses.

Further Enquiries
For further enquiries please contact our learning advisors by calling +234 1 293 1980 or email info@pedagogue100.com and we promise to respond in less than 24 hours.